Here’s an actual Share the Data™ project. This is a simplification of a plan developed with a real client, with details changed to remove any identifying information. While every project is unique, this is not an unusual engagement. Share the Data™ engagements range in length from 3 days to several weeks, depending on project complexity and client resource availability.
The client is approaching a key turning point in their operational history- going beyond traditional reporting with mainframe technologies to an advanced data warehouse with web-based reporting, dashboards, self-service analytics and even advanced analytics to optimize customer recruitment, operational management and improve the overall customer experience.
All of these areas are a dynamic, iterative undertaking with each area interlinked and interdependent. It is critical that the management team at the client work to prioritize, fund and support each iterative phase of these projects. Likewise, it is imperative that each phase of these projects show an acceptable rate of return (or greater!) for the time and money invested in these initiatives. Better data and analytics are not an end in themselves, but rather a means to a more profitable and competitive company.